Free AEO Checker

Structured data (schema.org)

No JSON-LD scores 0 of 16. Microdata with no JSON-LD scores 8. Any JSON-LD scores 16.

Fix: Add a JSON-LD block that matches the page, such as Article, Organization or Product. The checker confirms a block exists and lists its types. It does not validate the contents.

AI crawler access

No robots.txt, or no whole-site block, scores 14 of 14. Blocking some of the 13 known AI crawlers scores 7. Blocking all 13 scores 0.

Fix: Blocking is a legitimate choice, and the note says so. If you did not mean to block, remove the whole-site Disallow from the group naming that crawler, or from a User-agent: * group. See the AI crawler checker page for the full rules.

JavaScript-rendered content

If the raw HTML holds very little readable text (under 50 words) together with a sign that JavaScript builds the page, such as an app container, a "please enable JavaScript" notice or several script tags, it scores half of 12. Otherwise it scores 12.

Fix: Serve the main content in the HTML itself, with server-side rendering or static generation, so crawlers that do not run JavaScript can read it.

Indexing directives

A noindex directive for all search engines, in a meta robots tag or the X-Robots-Tag header, scores 0 of 12. A noindex that names only some crawlers, or a nosnippet or max-snippet:0 limit, scores half. No such directive scores 12.

Fix: Remove noindex from any page you want found and quoted. Check both the page source and the response headers, since a header is easy to miss.

Heading structure

One H1 and no skipped levels scores 10 of 10. Skipped levels, such as H2 straight to H4, score 7. More than one H1 scores 5. No H1 scores 0.

Fix: Use exactly one H1 for the page title, then H2 for sections and H3 for sub-points, without skipping a level.

Meta tags and Open Graph

Five items are looked for: title, meta description, og:title, og:description and og:image. Each one present earns a fifth of the 8 points. Full credit also needs a title between 10 and 70 characters.

Fix: Add whichever tags are missing to the page head. The checker names what is missing in its note.

Freshness signals

The checker looks for a Last-Modified header, article:modified_time, og:updated_time or article:published_time meta, or a dateModified or datePublished field in JSON-LD. A signal under a year old scores 7 of 7, an older one scores 60% of that, and no signal scores 0.

Fix: Add dateModified to your JSON-LD and update it when the content genuinely changes. Do not change it to look fresh without changing the page.

Question-style headings

Judged only when the page has at least 3 H2 or H3 headings. At least one heading phrased as a question scores 6 of 6. None scores half.

Fix: Where the page answers questions people ask, phrase a few H2 or H3 headings as those questions, so the answer sits right under the question.

Lists and tables

Judged only on pages with about 300 words or more. A list of 3 or more items, or a table with 2 or more rows, in the main content scores 5 of 5. Without one it scores half.

Fix: Where the content is steps, options or a comparison, set it out as a list or a table. Those are easy for an AI tool to lift whole.

Readable text depth

A page with under about 150 words of readable text in its raw HTML scores half of 4. Otherwise it scores 4.

Fix: If the page is meant to answer a question, put the answer in plain text on the page, not only in images or scripts.

Visible publication date

Judged on pages marked as articles only. A time element with a valid datetime value scores 3 of 3. Without one it scores half.

Fix: Show the publication or update date in a time tag, for example <time datetime="2026-10-17">, so readers and AI tools can see how current the article is.

Sources cited

Judged on pages marked as articles only. Main content that links to at least one other site scores 3 of 3. Links to social networks do not count. With no outside link it scores half.

Fix: When the article states facts, figures or quotes, link to where they come from.